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Some of Our Videos
The Richest Person In New South Wales – Harry Triguboff
Welcome to New South Wales New South Wales, the most populated of all of Australia’s states and territories, being home to more than 8 million people. More than 5 million live in and around the city of Sydney – a city so large many confuse it for the capital of Australia. Many large international corporations […]
The Richest Person In South Australia – Charlie Shahin
Welcome To South Australia Like all of the states of Australia, South Australia is enormous, at almost 380 thousand square miles. The vast majority of this massive state is uninhabited. Most of South Australia’s 1.7 million population live along the coast. In fact, 77 percent of them live in the city of Adelaide alone. So […]
The Richest Person In Tasmania – Dale Elphinstone
Welcome To Tasmania Tasmania, the smallest of all Australian states, both in terms of land and population. But that is not to say that Tasmania is in any way small. In fact, she is the 26th largest island on Earth. Though less settled than you might expect of a wealthy nation like Australia, it’s thought […]
The Richest Person In New Brunswick – James K. Irving
Welcome To New Brunswick New Brunswick isn’t exactly Canada’s largest province. In fact, she’s actually the third smallest. On top of that, more than 80 percent of the land is forested, leaving little that is habitable. So it’s no surprise New Brunswick is also very small population wise, being home to less than 800 thousand […]
The Richest Person In Quebec – Lino Saputo
Welcome to Quebec Quebec, Canada’s single largest province. She is unique in that all other provinces are home to a majority English speaking population, while most here speak French. But the linguistic landscape is just one aspect that makes Quebec noteworthy. Driven by a large population and significant natural resources, she has always been an […]
How Pepsi Built It’s Business Empire – Company History
In the world of Cola there are but two big names: Coca Cola and Pepsi. Together they dominate one of our world’s most profitable industries. But there can be only one king of any industry. For generations they competed for global supremacy in what came to be known as “The Cola War”. Ultimately Coke won, […]
What Is Word of Mouth Marketing? – (WOM Marketing Explained)
What is it? The concept of word of mouth marketing is extremely simple, and as old as time. Any strategy or policy of encouraging people to talk to others about your brand or business, is word of mouth marketing. It’s that simple, hence the name. You don’t need research to know that this kind of […]
What Is Reply Marketing? – Direct Response Marketing Explained
What is it? Otherwise known as direct response marketing, reply marketing is a very simple concept. Users are invited to make contact with a brand, in the hope that brand will reply to them, usually offering a prize to a select few recipients. An example would be the reply marketing campaign employed by insurance company […]
What Is Multicultural Marketing? – Ethnic Marketing Explained
What Is Multicultural Marketing? Multicultural, or ethnic, marketing is simply any kind of marketing that has more of a focus on the inclusion of non-majority ethnic groups. So on a basic level it could be a TV commercial featuring people of multiple ethnic groups. Of course, it can also be done a lot more subtly. […]
What Is Ambush Marketing? (Marketing Explained)
What Is It? Ambush marketing is simply when you deliberately take advantage of an event organized by other people. An example would be a sporting event. While some brands pay big money to be official sponsors of a big sporting event, their competitors may still find ways to gain attention from the event themselves. It’s […]
What Is Drip Marketing? (Marketing Explained)
Drip Marketing Explained Drip marketing is a simple concept. It involves promoting your brand directly through a series of small messages to potential clients. Through email, social media, or any other method you can think of, you create a steady stream of messages to gradually persuade your target. Studies show the amount of times a […]
The Richest People In Manitoba – The Richardson Family
Welcome to Manitoba Tucked away roughly in the center of Canada, Manitoba is often forgotten, overshadowed by it’s larger sibling Ontario. It’s partly because Manitoba has a much smaller population, but also because she is less of an economic force. Still, there is a lot of money to be made in Manitoba. Anywhere with as […]
The Richest Person In Saskatchewan – N. Murray Edwards
Welcome to Saskatchewan Saskatchewan is enormous, stretching over 250 square miles of Canadian land. But despite this vast physical territory, Saskatchewan has a relatively small population, being just slightly over a million. No doubt this disparity is partly why Saskatchewan boasts an impressive average household income – the per capita GDP being around 70 thousand […]
The Richest Person In Alberta – Daryl Katz
Welcome to Alberta The province of Alberta is known jokingly as “The Texas of Canada”. There are numerous parallels drawn between the two regions, but perhaps the strongest is that Alberta is Canada’s largest oil producing province. Alberta’s oil business has made many a man wealthy – far too many to count, and has helped […]
The Richest Person In British Columbia – Jim Pattison
Welcome to British Columbia British Columbia is enormous, stretching more than 364 thousand square miles of the Earth’s surface. That’s about seven times the size of England! The fact that British Columbia is just the fifth largest of the ten Canadian provinces just goes to show the sheer size of Canada. With so much land […]
The Richest Person In Wisconsin – John Menard Jr
Welcome to Wisconsin Wisconsin isn’t exactly America’s most newsworthy state. The truth is, Wisconsin is rather sleepy, and you just don’t hear about it much. But there are many interesting elements to the state. To start with, it’s known for being a hub of Scandinavian culture within the United States, being the traditional home of […]
The Richest Person In West Virginia – Jim Justice
Welcome to West Virginia West Virginia is more than just the often overlooked sibling of it’s neighbouring state Virginia, it is unique, as all 50 states indeed are. West Virginia is somewhat sleepy, ranking near the bottom when it comes to both physical land area and population. So it’s no surprise that the state is […]
The Richest Person In Virginia – Jacqueline Mars
Welcome to Virginia Virginia is among America’s oldest and most interesting states, starting off a a British colony all the way back in 1607. That’s why it’s legislative body is the oldest in all of the Americas to still be active. The people of Virginia have had a long time to build wealth. And so, […]
The Richest Person In Vermont – John Abele
Welcome to Vermont Vermont is not a large state in any way. In terms of size Vermont is the 45th largest, with a total land area of less than ten thousand square miles. And in terms of population, Vermont fares even worse, ranking 49th. Just Wyoming is home to less people than little Vermont. Yet […]
The Richest Person In Texas – Alice Walton
Welcome to Texas Texas has long been one of the more visible states, influencing American culture more than almost any other state. When we Europeans think of America, Texas is what more often than not comes to mind. And the significance of Texas is not just cultural, it’s economy is booming. In fact, Texas has […]